Feb 23rd 09
Keyword Research: Understanding your Audience
Alright, so you’ve decided to join the crowd and figure this SEO thing out…now where do I start? Let’s look at it like this…there are probably thousands of people already looking for your product or service and all you have to do is get in front of them. THIS, is what keyword research if for…to understand exactly how your audience searches for your offerings. Whenever I begin a project, be it... read more
Feb 11th 09
Search Engine Optimization: In Context!
In 1998, a little-known company named Google set out to solve an emerging problem created by the explosive growth of the Internet. The problem was Information Retrieval…and the answer was SEARCH! The purpose of their search engine was to create an index of webpages (similar to a library), and be able to serve up relevant pages upon request. First, they had to figure out how to understand what a given... read more
